The THREADS app has a user base of 200 million, driven by organic demand.

Threads app

Thread App

In less than a week, 200 million people used the Instagram app Threads. Discover all the features and how to use the new social app.This week saw the launch of the text-based conversation app Threads on Instagram, which saw a sharp increase in signups within the first 48 hours.

THREADS APP USERS: HOW MANY ARE THERE?

Based on the number badges that appear on Instagram profiles and show when someone joined Threads, there are currently more than 200 million accounts on the app.

Adam Mosseri, the CEO of Instagram, congratulated everyone involved in Threads and celebrated reaching the 200 million user milestone.

200 MILLION USERS ATTACHED FASTER THAN INSTAGRAM, TIKTOK, AND CHATTGPT

For illustration purposes,

ChatGPT had 200 million users in just two months.

TikTok reached 200 million users in just nine months.

After just 2.5 years, Instagram has 200 million users.

The 1.6 billion Instagram users outside of the European Union now have an easier time signing up for Threads and starting to use the app with an engaged audience right away thanks to the integration of Instagram and Threads accounts.

ADVERTISE FROM INSTAGRAM IN THE CONVERSATION

Using Threads is as easy as logging in with your Instagram account. It will be possible for you to customise your Threads profile and maintain your Instagram username and verification.

It might be easier to find more people who have similar interests to yours if you follow the same accounts on Instagram.The same fundamental accessibility features that Instagram offers, like AI-generated image descriptions and support for screen readers, are also present in Threads.

Posts from users you follow as well as suggested content from recently discovered creators are displayed in thread feeds.

Posts can have links, photos, and videos up to five minutes long, and they can have a maximum length of 500 characters. A quick share of a Threads post to your Instagram story is possible.

IN WHAT WAY HAS TWITTER REACTED TO ITS OPPOSITION?

In response to heightened competition, Twitter sent a letter threatening legal action against Meta, alleging, among other things, that Meta had hired former Twitter employees who had access to trade secrets.

Elon Musk, the CEO of Twitter, reacted to the possible lawsuit on Twitter:

UP COMING

Currently, Threads can be downloaded on iOS and Android devices in more than 100 countries via the Google Play Store and Apple App Store.

In line with Interoperable Network Systems

The World Wide Web Consortium (W3C), the body in charge of creating the open standards that allow the modern web, is quickly bringing Threads into compliance with ActivityPub, an open social networking protocol.

This will open up new networking possibilities for Threads that are currently unattainable on most social apps by enabling communication between it and other programmes that make use of the ActivityPub protocol, like WordPress and Mastodon. Future implementations of the ActivityPub protocol are planned by other platforms, including Tumblr.

We’re dedicated to giving you greater control over the people who see your content on Threads; our goal is to work with ActivityPub to give you the option to stop using Threads and move your content elsewhere. We are about to enter a new era of diverse and interconnected networks, where anyone with compatible applications can follow and communicate with others on Threads without having an account.

You can easily connect with new people by posting on Threads if you have a public profile. This is because other applications can see your postings.

LISTEN TO THE NOISE

Features designed to promote positive, healthy interactions were included in the development of Threads. You are in charge of who can mention you or reply to you in Threads. Similar to Instagram, you can use hidden words to filter out comments on your threads that contain particular terms. You can unfollow, ban, restrict, or report a profile on Threads by selecting the three dots menu. Additionally, any profiles you block on Instagram will also be blocked on Threads right away.

Like we do with all of our products, we take user safety seriously. As such, we will uphold Instagram’s Community Guidelines regarding content and interactions on the app.

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